The publisher and president of the Tri-State Defender, one of the longest running newspapers for African American news and an essential part of the Civil Rights movement in Memphis, is listed as "100 History Makers in the Making" by The Grio.com.
The site credits Bernal Smith II with rolling out a social media strategy that has helped increase the paper's sales by 15% and "adapting tradition to modern-day technology." And all in less than a year at the helm of the historic paper.
Smith also formed a news partnership with WMC TV 5 which helped enhance news coverage, increase marketing and improve awareness of the Tri-State Defender brand.
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